Opportunities for LED Video Walls Expand | Video Network

2021-11-04 02:51:27 By : Mr. Verdi Lv

Author: Ledetta Asfa-Wossen (System Contractor News) October 5, 2021

The main trends in the video wall space include increased display size, installation flexibility, resolution and accessibility.

"The most important trend is that LED products are being accepted as mainstream technology by a wide range of vertical markets," said Fred Cain, Absen's Director of Industry Development.

"Pixel pitch and prices are on a downward trend, and are starting to be well below 1.0 mm pixel pitch. New technologies such as Micro LED are driving this movement and will bring us higher resolution in a smaller form factor. Other new technologies , Such as flip-chip technology, will bring high brightness and high contrast with a wide viewing angle to protect pixels from the types of damage that can be tolerated today. These new technologies are more efficient in terms of power consumption and heat dissipation, adding sustainability to the solution Design elements," he explained.

[Video Wall Integration Guide]

Cain added that LEDs are used more frequently in commercial spaces-not only in large lobby displays, but also in functional meeting and presentation settings.

"Large format'all-in-one' solutions in the size range of 110 inches to 165 inches have also become normal in these areas," Cain said. "There are larger displays in smaller rooms. Other trends such as AR/VR are rapidly expanding in virtual studio solutions. Video production sets have also become virtualized, and LED video walls have played an important role in this."

Mark Quiroz, vice president of marketing for Samsung Electronics America’s display division and Samsung’s Mark Quiroz, said that another area that is getting more and more attention is curved and flexible LED solutions.

"We are seeing people becoming more and more interested in curved LED walls, flexible installation positions, seamless content management tools, improved image quality by reducing pixel pitch, and larger overall sizes. With the development of LED video wall spaces Update, people will think of the word "bigger and better", and so does our new The Wall (IWA series). It offers 8K resolution and 120 Hz refresh rate and simple 8K playback. Its super large screen can be configured to more than 1,000 In. As a company, our main focus is to understand how video walls optimize the space and provide options to enhance the area in which they are located," Quiroz said.

[Lead the trend with today’s advanced LED video wall]

Megan Zeller, director of business development at Peerless-AV, said that in terms of direct-view LED (dvLED), some major changes are taking place. One of them is the technology transition from SMD (Surface Mount Device) to CoB (Chip on Board) or Micro LED.

"This development will eventually lead to lower cost dvLED displays, which further improves accessibility and provides opportunities for dvLED solutions anywhere. This means that products with finer pixel pitch can be used by various businesses, Regardless of its size or budget."

Zeller added that displays that have the flexibility to adapt to various installation environments are another trend.

"The other thing I noticed in the dvLED video wall space is that it is different from the usual standard installation. We have seen an increase in the number of large-scale installations in areas with heavy traffic or extreme weather conditions. Except for the most durable In addition to video wall systems, integrators in AV and dvLED video wall spaces must also provide consumers with safer installation and installation solutions."

She is also keen to emphasize major developments in high-quality digital content. "The use of high-definition content in video walls has increased their appeal and may drive market growth. The 16:9 format has become the standard, and OEM TV manufacturers have continued to evolve in terms of quality and design. In the past five to eight years, The availability of high-definition content has rapidly increased, and now unique display formats are beginning to appear in the integration of lifestyles."

According to Zeller, direct-view LED displays provide perfect image quality, flexible modular configurations, and are not affected by ambient lighting conditions, making them ideal for deployment in any space.

[Absen Acclaim A2725 Plus Video Wall Review]

"The development of 4K content will further provide growth opportunities for suppliers because these displays provide a more compelling experience and add an artistic touch to the video wall."

Another notable trend is accessibility. Zeller said that as manufacturers learn to optimize their operations and technology becomes more widely available, better affordability has been an important part of it in the past year or two.

“Despite dvLED’s reputation for being expensive, integrators have become more creative in marketing and selling products, so customers with smaller budgets that may think dvLED cannot achieve can now have a range of options within their capabilities. More companies and business owners are being welcomed by the dvLED video wall market, and large-size displays could not meet their needs before. We have made significant progress in showing dvLED solutions to the public. I predict that we will be in museums, schools, We see more diverse displays in public transportation facilities, restaurants, banks and even homes."

Accessibility is a point that Daktronics product manager Adam Gilliland is also keen to mention. "LED has become more economical and has performance advantages over the older generation of digital technology."

According to Gilliland, other major trends include pixel quality and installation expectations. "The expectations for pixel pitch and resolution are getting higher and higher, and the market is pushing for more options less than 1 mm. Manufacturers are exploring new pixel technologies to achieve these more stringent resolutions. Use narrow pixel pitch technology to solve durability Problems and improving installation speed and reliability is another area under development."

[What is the current trend of the video wall? ]

Another important trend is the increasing demand for "all-in-one" LED solutions in applications such as meeting rooms, auditoriums and lecture halls. Standard-sized LED kits include the ability to easily and quickly connect to Wi-Fi to share demonstrations, Gililan added. He added that after months of COVID-19 quarantine, LED devices in live entertainment, movie theaters, and corporate applications helped attract people back to public places.

What is the future of LED video displays in a pandemic world?

Cain said: "It is difficult to predict what the post-COVID landscape of the LED market will look like." "If you look at some of the trends I mentioned earlier, it is clear that end users have future expectations for LED performance. Conference spaces will evolve. New things. Hybrid workspaces are something everyone is trying to define. All-in-one solutions are easy to specify by designers and can be quickly deployed by integrators. Technicians need to be able to understand the technology and design considerations to make the most of these solutions The correct wiring and wiring technology, frame rate, viewing angle, scanning mode, zoom ratio and resolution matching of the wall controller are all important to the successful LED solution design."

Newer vertical markets such as XR, AR, and VR may also require a deeper understanding of design considerations. "Another item that integrators need to communicate with customers is the return on investment and life cycle components of LED investments," Cain said.

Obviously, LED video wall space is a developing market. "LED will become the dominant display technology in the next few years. As prices drop and resolution increases, it is replacing other display technologies such as projection and flat panel displays. New products with more efficient and sustainable designs will be more likely to be Market adoption such as residential and consumer applications. As brands attract people to return to stores, the retail industry is also preparing to make huge investments in LEDs in the United States."

Cain said that looking to the future, new technologies will definitely push new products into this field.

"Today, we see it as a display connected to'other' devices, but manufacturers are beginning to integrate those'other' hardware into their all-in-one solutions. We already have solutions for integrating audio, control, switching, and zooming. Solutions. Next, we may see IoT devices, touch and gestures, new forms of interaction, and artificial intelligence being integrated into these LED solutions."

Click here to read more stories in the October 2021 issue of SCN.

The need for adaptability drives the installation of LED video walls• Video walls used for publicity before the pandemic are being reused to attract and attract viewers in different ways.

How a video wall bridges the virtual divide• With the existence of virtual events, meetings and learning, video walls are helping to elevate visualization and entertainment to a new level of immersion. Learn how leading manufacturers are driving this revolution.

Outdoor fine-pitch LED video walls: 4 trends displayed • Planar's Romeo Estores delves into outdoor LED trends, including weather resistance, versatility, etc.

LED video walls in corporate environments • Although LED video walls used to seem out of reach for most companies (think small and medium-sized enterprises), the technology and content needed to successfully attract internal and external customers are becoming more and more The easier it is to obtain.

Video walls: The ever-changing landscape • Bigger, brighter, and better integrated into the environment, today's video walls are changing the way we look at everything from entertainment to critical data.

Ledetta Asfa-Wossen is a freelance education, technology and business journalist based in the UK.

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